Products to sell? Explore platforms that could list your products.
This article helps you choose the right online selling platforms based on your business model, target audience, and products.
What is Metadata and How is it Used in Advertising?
Metadata categorizes and outlines information about data. It is currently the driving force of advertisement in the digital world.
What is Socially Responsible Marketing (SRM)?
Socially responsible marketing explores how brands align with societal values, often blending genuine efforts with strategic campaigns to drive sales.
AI and Content Creation: How to Automate your Social media Posts in 5 steps
You will learn about AI and content creation and discover the practical ways to automate your social media posts (and the best practices to follow)
The Shift from 4 Ps to 7 Ps in Marketing
This article explains the evolution from 4 Ps to 7 Ps in marketing, focusing on how businesses enhance customer experience, efficiency, and branding.
What is B2B & B2C marketing?
The article discusses business-to-business (B2B) and business-to-consumer (B2C) marketing and the major differences and similarities between the two terms.
Understanding the ABCs of Marketing
Business-to-business (B2B) and Business-to-Consumer (B2C) are different ways organizations market their products. But before diving into the specifics, it is crucial to understand what marketing is and why it is essential for business to succeed.
What is influencer marketing?
Influencer marketing transforms digital ads by leveraging authentic connections between influencers and followers, creating relatable endorsements.
How to effectively use promotion and marketing strategies
Learn about promotional marketing strategies for businesses (small and big). You’ll discover the difference between promotion and marketing and more.
Who Works in Marketing?
What are specific roles involved in the field of marketing? Find out the most common roles and the certain skills needed to excel in each.
What is Sales Concept?

Companies in today’s competitive business world strive to accomplish sales goals and increase income. Adopting the sales concept is one effective strategy to achieve these goals.
What is marketing?

This article goes over marketing’s various functions and the steps needed to take, to come up with an effective marketing plan.
What are ways businesses can get involved in their communities?

This describes ways that businesses can use their resources to make a difference in their community.
How to Define a Target Market

Defining your business’s target market is a critical task. Read this article to find out what exact characteristics can help you in this!
What are the Benefits of a Business Getting Involved in its Community?

By establishing deeper connections with its local community, a business can open itself up to a wealth of social networks and more!