This article explains the evolution from 4 Ps to 7 Ps in marketing, focusing on how businesses enhance customer experience, efficiency, and branding.
Bureaucratic management is a structured approach that relies on hierarchy, rules, and defined roles to ensure efficiency and control within large organizations
Socially responsible marketing explores how brands align with societal values, often blending genuine efforts with strategic campaigns to drive sales.
Crowdfunding lets you fund dreams by rallying support online. Perfect for Gen Z’s bold ideas—no deep pockets needed, just big ambition!
Countertrade, a modern twist on bartering, enables global trade by exchanging goods and services directly, bypassing the need for cash in complex economic situations.
Influencer marketing transforms digital ads by leveraging authentic connections between influencers and followers, creating relatable endorsements.
The future of e-commerce is here, with drones, same-day delivery, and autonomous bots revolutionizing speed, convenience, and sustainability.
Learn how to outsmart social engineering scams by staying alert and protecting your personal data from digital manipulation and fraud.
