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How to effectively use promotion and marketing strategies
by Degreat Michael ·Jul 22, 2024
Learn about promotional marketing strategies for businesses (small and big). You’ll discover the difference between promotion and marketing and more. Read more
What is Sales Concept?
by Sampath Kasina ·Jul 11, 2023
Companies in today's competitive business world strive to accomplish sales goals and increase income. Adopting the sales concept is one effective strategy to achieve these goals. Read more
What is B2B & B2C marketing?
by Aashna. Haryani ·Nov 27, 2024
The article discusses business-to-business (B2B) and business-to-consumer (B2C) marketing and the major differences and similarities between the two terms. Read more
The Shift from 4 Ps to 7 Ps in Marketing
by Amir Noorani ·Nov 29, 2024
This article explains the evolution from 4 Ps to 7 Ps in marketing, focusing on how businesses enhance customer experience, efficiency, and branding. Read more
How to Define a Target Market
by Yash Gupta ·Nov 19, 2022
Defining your business's target market is a critical task. Read this article to find out what exact characteristics can help you in this! Read more
Who Works in Marketing?
by Warren Patterson ·May 29, 2024
What are specific roles involved in the field of marketing? Find out the most common roles and the certain skills needed to excel in each. Read more
What is marketing?
by Sampath Kasina ·May 2, 2023
This article goes over marketing’s various functions and the steps needed to take, to come up with an effective marketing plan. Read more
What is Metadata and How is it Used in Advertising?
by Sunnie Souza ·Apr 4, 2025
Metadata categorizes and outlines information about data. It is currently the driving force of advertisement in the digital world. Read more